One of the major concerns to all live event organizers is having a bad image on the promotional materials, which dulls the ticket sales. Too often, they haven't realized a poor image has been selected until it's brought to their attention from others. Hiring a good event photographer will help to capture a compelling image on the front cover of the promotional materials, which transforms the casual onlooker into a paying attendee to the scheduled event. Yes, a good compelling image can be effective, but a great compelling image can speak in volumes pertaining to ticket sales. Read original article